Posh cosmetics are absurdly expensive, or so it seemed to me whilst browsing the department store shelves for a new moisturiser. But we still buy them: most bathroom cupboards are so well stocked with lotions and potions they could be apothecaries.

I suppose it’s understandable that when it comes to beauty no expense is spared. We all like to look our best (and youngest) and these products very convincingly promise they will help us do just that. But they don’t, not really. Good genes, happy lives, healthy diets and enough sleep are far more important (though I do continue to slavishly follow the expensive skincare routine I introduced on turning thirty – ah, sweet delusion). Continue reading →